Speed is one of the most important ranking factors for your website and a part of Google’s ranking algorithm as well. In the event that a site takes a long time to load, this can effectively affect the client experience, site traffic, and SEO. Sites that are enhanced for performance have a preferred position over slow sites.
The reason why site speed is a ranking factor is that Google wants to give a better user experience to its audience. If the site opens up faster, user is able to visit more pages and get more information at a much faster speed.
If the site is taking too long to open, users tend to lose interest and may skip visiting your website.
Choose a Right Hosting Plan
The first step of starting your website is to choose a right hosting plan with the right hosting partner, based on the requirement of your Business. A reliable hosting provider will not only improve the speed of your website but also enhance the performance of your website. You need to check out and compare the reviews clearly before settling down for the hosting plan for your website. Bluehost ( bluehost.sjv.io/ydqGB ) is one of the most reliable hosting partners available in the market with around 60% of users using the same to solve their hosting problems. It increases the speed of the website along with improvement in security, performance and reliability of website.
Remove unnecessary software
This can include plugins, old themes, wasted add-ons, and extra features that are just sitting there, not even touched. Mostly these elements block your website in ways you can’t see and slow things down. So an important Thumb rule is, if you don’t use it than delete it
Upload images in a size suitable for the Web
Images are the ones that take up a lot of space. Try to keep the fewer amount of images you have on your website. When you use images, make sure the exact dimensions are exported for the space it occupies and not big. Also, minimize images without giving up image quality. There are infinite free tools available online that do this.
Install a caching plugin
Caching is a procedure in which static HTML files of your website are generated and specified to visitors behind the scenes. Then when visitors come again to your site, any dynamic content is loaded more quickly because the static material is already there, done, and waiting. If the site is a WordPress site, we suggest a plugin like WP Super Cache.
Use Cloud Flare
Cloud Flare is an amazing caching tool for websites these are one reason or another cannot utilize a caching plugin. Cloud Flare maintains a cache of specific files from your website, usually those that are a typical problem or require long-lasting load times. It then reserves this information on various servers all over the world. This effectively places your website closer to visitors, making it load faster.
There is of course a lot more to optimize your website that I have given here, but these 5 steps will definitely give you a quick response to improve your website with less effort. You can further examine your site performance with lots of free tools available like GTmetrix.